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Baron USA

For over 30 years, Baron USA has been a global leader in the development of purification systems for some rather 'finicky fluids' involved in electrical power supply for the world's most mission critical operations.

Before Baron USA reached out to Brandsmith, their print materials, advertisements, exhibit displays, and website did not reflect their long-standing reputation for quality and attention to detail. From a subtle update of their legacy logo to a complete reimagining of their collateral materials, the Brandsmith team worked to update and unify their print and online presence into a brand that helped realign customer expectations.

Scope of Services

Logo & Identity Update | Print Ads
Exhibit Displays | Presentation Templates
Website Design | Customer Web Portal

Website

With a customer portal for project updates, photos, and documents

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In Their Own Words

“Baron USA launched a completely revamped website and couldn't be any happier with the way the site turned out and our experience with Brandsmith Creative. They took our old website with outdated graphics and web technologies, and transformed it into a modern and incredibly attractive site. When I met with Brandsmith to discuss the project, I was immediately impressed with how easy they are to communicate with – just real, down to earth, believable people that don't talk over your head with tech jargon. They listened and spent ample time understanding our products and message to make sure the site layout and infrastructure was on-target. We wanted to pull off consistent product imagery, while not losing sight of the need for superb, modern aesthetics, and provide brand consistency with our advertising campaigns and literature fulfillment system. Great designs, great people!”

Abbey Allen

Marketing Specialist

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